WWE RAW remains a strong contender in the streaming world, consistently landing in Netflix's Top 10, but recent data reveals a slight dip in viewership for the January 27th episode. As the "go-home" show for the highly anticipated Royal Rumble, did RAW deliver the numbers it needed heading into the premium live event? Let's break down the latest figures. Netflix has released its weekly viewership data, and the January 27th episode of Monday Night RAW secured the ninth spot in the Top 10 TV shows globally.
While still a commendable position, the episode garnered 2.9 million views and racked up 6.6 million hours viewed. Interestingly, despite the slight dip in overall views, the hours viewed remained consistent with the previous week, suggesting viewers who tuned in were highly engaged. RAW also proved its international appeal, ranking within the Top 10 shows in five different countries.
Comparing this to the previous week, the January 20th episode of RAW performed even stronger, landing at seventh place on the Netflix Top 10 list.
That episode drew a slightly larger audience of 3 million global views, while also achieving 6.6 million hours viewed – identical to the January 27th episode in terms of engagement time. This indicates a minor decrease of approximately 100,000 views week-over-week for the red brand.
It's worth noting the stiff competition RAW faced in the streaming landscape. Dominating the top spots for the past week were heavy hitters like "The Night Agent: Season Two," "The Recruit: Season 2," and the true-crime docuseries "American Manhunt: O.J. Simpson," showcasing the diverse range of content vying for viewers' attention on Netflix.
The January 27th episode of RAW was strategically positioned as the final stop before the Royal Rumble, a crucial event on the WWE calendar.
The show featured a stacked card designed to build anticipation for the premium live event. Highlights included an opening segment with World Heavyweight Champion Seth Rollins confronted by Gunther and Logan Paul, The War Raiders taking on JD McDonagh and Dominik Mysterio, Rey Mysterio battling Xavier Woods, and Jey Uso officially declaring his entry into the Royal Rumble match.
Further fueling the Road to the Rumble, the episode also saw Liv Morgan and Raquel Rodriguez team up to defeat Bianca Belair and Naomi, the reveal of Roman Reigns as the WWE 2K25 cover star by Paul Heyman, a hard-hitting match between Drew McIntyre and Sami Zayn, and a tense confrontation between CM Punk and Cody Rhodes.
Despite this star-studded lineup and Rumble hype, the viewership numbers experienced a slight decline.
While the drop in viewership is marginal, it raises questions about potential factors. Was it simply due to increased competition from other streaming content, or could the episode's content itself have played a role? Regardless, WWE RAW remains a valuable property for Netflix, consistently securing a place within the Top 10 and demonstrating a strong global audience. As we move past the Royal Rumble and into the next phase of WWE programming, it will be interesting to see if RAW can regain its upward trajectory in viewership and continue to dominate the streaming charts.